Fashion designer John Varvatos certainly likes to maintain his rocker credentials and street cred by associating his fashion brand with legendary musicians, like this latest collaboration with 70′s flamboyant American rock band, KISS.
The juxtaposition of the band’s iconic show-stopping black and white face-paint and wild hair look, paired with Varvatos’ sleek tailored suits makes for a striking visual set against a Brooklyn, New York backdrop.
This black and white fashion shoot for John Varvatos was photographed by Danny Clinch and the eye-catching billboard was spied along La Cienega Boulevard in L.A. on February 11, 2014.
If you like this ad, be sure to also take a look at this John Varvatos 10th anniversary billboard which featured a whole host of celebrities and rock stars dressed by the fashion designer.
If you’re a fan of KISS, then you’ll also want to take a look at these billboards for the band frontman’s reality series, Gene Simmons Family Jewels.